Global Product Launch takes Frankfurt by storm
With the massive developments experienced in the lighting industry over the past few years, the 2010 Light+Building exhibition in Frankfurt was certainly a very exciting and informative show. Using this as a platform for the most ambitious and innovative product launch to date, leading LED and Cold Cathode lighting manufacturer, ACDC literally took the show by storm – transporting the renowned ‘ACDC Experience’ exhibition bus to Europe.
Designed as a ‘mobile exhibition stand’ the bus served as a hospitality venue with a difference – showcasing ACDC’s unique approach in relaxed, informal and yet unusual surroundings. From a practical point of view the ACDC Experience gives a graphic illustration of how the company’s state-of-the-art, award-winning products can be utilised to illuminate even the most demanding applications – including a fully refurbished double-decker.
In addition to the superb exhibition bus, which has become a massive talking point for the lighting industry here in the UK, the company also had an impressive indoor exhibition stand in Hall 4.2, which provided the venue for an exciting global product launch unlike anything else unveiled at the Frankfurt show.
ACDC launched a whole host of new products, once against the most innovative in the field and these included:
Pro Evolution II is a genuine 35 Watt halogen equivalent (in warm white) mini architectural LED downlight, utilising only 10 Watts of power. Designed in a similar form to the stunning Storm product, Pro Evolution II has been introduced to further complement the ACDC award-winning range of Evolution downlights.
Featuring soft curves and a deep recess for low glare, this fitting has been designed around the LED source itself and has a clever fixing clamp mechanism to make installation very straightforward. In addition, Pro Evolution II also features a magnetic, quick release system that allows the product to be fitted, and then the ceiling finished before fitting the final front-ring to the luminaire.
Integral to the design, an innovative ‘virtual pivot point’ allows all the generated light to pass through the luminaire’s forward aperture, even when fully adjusted. Perfected by the ACDC design, this is a feature that is set to revolutionise the way in which adjustable downlighters perform.
With its ‘pseudo trimless’ minimal design and available in black or white, Pro Evolution II utilises the latest Cree LED technology for outstanding colour temperature, unrivalled consistency and colour rendering that is truly second to none. The product has an on-board mains driver and can be specified with either the ACDC Devil or Xicato LED modules at either 2700k, 3000k, 4200k or 5400k.
Evolution II once again utilises liquid cooling, heatsink technology and offers all the new benefits of the Pro Evolution II but in a 100mm diameter format. Evolution II is a genuine 50 Watt halogen equivalent, fixed and adjustable architectural LED downlight, again available in Warm White.
Both the Pro Evolution II and Evolution II feature an adjustable, locking rotate and tilt mechanism, offering the designer total confidence in the long term integrity of their design.
Blade is an IP68 mega-power, wall grazing linear LED fitting that uses the latest micro-optic technology to create a stunning, compact fitting with incredible power – capable, in fact, of evenly washing up to 10 metres from a product measuring just 34mm.
Again, Blade incorporates the revolutionary micro-louvre system to minimise glare and shield the LED’s from view for effective wall-washing in interior, exterior and even underwater applications. The design allows end to end fitting for continuous light without shadow gaps and, as the next step on from the popular Fino product, Blade can be driven at 700mA; through use of revolutionary heatsink technology, with the optics harnessing the maximum available power for massive punch from a micro fitting.
Incorporating a sleek, tilting bracket mechanism, which enables the wire from the fitting to be completely hidden, the design team has focused heavily on the aesthetics of this product, creating a luminaire that blends seamlessly into the environment of any application.
G is a product that goes against the norm of traditional retail lighting products – a track spotlight with a difference! Designed around an LED light source, the form of this product really makes a statement. In fact, it has been designed, quite literally, to be seen.
The product does not shy away from the fact that it is LED by incorporating them into a standard fitting; it is LED and it is proud to be so!
Using 12 LED’s in a unique curved arrangement and capable of delivering output equivalent to 20W or 35 Watt metal halide, G offers the true balance of aesthetics with performance. And, whilst traditional retail track lighting is meant to remain hidden this product openly demonstrates the retailers’ use of cost-saving, energy efficient LED technology.
Based around a revolutionary mains voltage, LED track system and available in a choice of beam angles (12, 18,30 and 45 degree) and the full range of white LED colours, G is finished in shining gloss black or white and is fully adjustable through 360 degrees; offering unrivalled power and punch for crisp, retail environments.
For further information contact:
ACDC Lighting Systems
Email: sales@acdclighting.co.uk
Tel:+44 (0) 845 862 6400
www.acdclighting.co.uk